BSc (Hons) Digital Marketing (with Foundation Year)
Course overview
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Starts: Sept 2024
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Duration: (4 years)
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Mode: Full Time
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UCAS code: N50F
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Fees: UK: £9,250 / INT: £16,500
Ideal for... commercially minded digital creatives who wish to harness online platforms to deliver effective digital marketing campaigns.
Take your first steps in digital marketing
This is a 4-year degree which includes a preparatory first year as part of the BSc Digital Marketing course. This 4-year option will suit you if you want more time to develop your skill set before starting year one of your undergraduate degree or if you do not fulfil the entry requirements of the 3-year course.
Your tutors will nurture your creative potential while you develop the skills you need to confidently enter undergraduate study. You will develop communication, professional and entrepreneurial skills alongside research practice and ways of thinking that are essential to your continued success.
Digital Marketing (with Foundation Year) is not a standalone course: it is the first stage of a full four-year undergraduate degree.
Why study this course?
- Get prepared for year one of BSc Digital Marketing
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Focus on digital marketing concepts and techniques and gain an understanding of the technologies that underpin them
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Create engaging and interactive multi-channel digital marketing campaigns
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Set yourself up for agency, in-house or self-employment
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Design, deliver and evaluate strategies and campaigns from end to end.
Key study topics
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Digital marketing basics
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Marketing data analysis
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Consumer behaviour
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Web design
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Photography and video
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Digital creation
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Social media marketing.