Paul Sternberg and Matt Marsh

Paul Sternberg, Ravensbourne’s director of postgraduate studies, talks to Matt Marsh about his unique journey from a director at the award-winning global Innovation firm IDEO to his work with leading FTSE companies to help them recover, reinvent and rejuvenate.
 

With the guiding principles of Ravensbourne’s new Institute for Creativity and Technology providing a framework for the discussion, Matt talks in depth about subjects ranging from behavioural science to Human Centred Design and the way in which the designer needs to embrace a new and more radical way of both thinking and working.